Corpus Sigorta operating under Maher Holding,started its operations 4 months ago after changing the name and completing the necessaryprocesses. Corpus Sigorta General Director, Sertem Demir has stated theactivities took place in the last 4 months, the targets of the company and wherethey reach in the sector.
Corpus Sigorta started its operations with a new name and new management 4 months ago. What kind of an insurance company will it be? What are the goals?
I may state that the process hasbeen ongoing for 4 months. A highly experienced team within Maher Holdingcarried out important activities on this subject. When we started our activities,we accelerated our efforts within the framework of our aims and strategies. Newpeople joined our team. Our technological infrastructure was renewed. Ouroffice has been designed within the framework of our brand identity and then wesettled. Our corporate identity activities were completed. Briefly, we providedthe environment required by our new brand to achieve its goals while working onthe production.
Corpus Sigorta will stand at a different point in a highly competitive sector. It will be acompany that produces easily accessible, consistent and functional responsesand reasonable solutions by agencies in the industrial and commercial segmentsand conventional products. We will be a corporation that is easily accessibleat any level and make the business processes of agencies more comfortable. We aregoing to be different, but this difference will not only be in the name, designand the slogan. It will be a solution-oriented difference that supports theproduction and agencies. Our style will be experienced by all our businesspartners over time. After all, you cannot be new by saying so. You must bringfunctional innovations to all business processes. All our work on this subjectwas completed and the planning stage was over now.
You said that your main operation fields will be industrial and commercial segments. Could you please elaborate by giving details?
We will have actions offerings solutions in the fields which have beenforming and improving in different sectors. In addition, we will use re-insurancesolutions to be in new branches and products. During the 4-month period, we hadimportant steps to be active in the areas of guarantee products, responsibilityfor crane operators and aviation insurances fields. We have been working onproducts that can be described as similar and niches as well.
What are your goals for automobile insurances?
As I stated before, our priority is industrial and commercialsegment. These are the fields where we aim to grow and create a difference. We willparticipate in project products with the strategy that we established since thebeginning.
What kind of works have you conducted in the company within 4 months?
It has been 4 monthssince the company started operating within Maher Holding. Our activitiesregarding the brand have been completed and our corporate identity documentswere put into use. New distribution channels and new team members joined us.The IT infrastructure was improved, and the reporting software was purchased. The implementing projects have been initiated.During this period, we have reconstructed the structure of our damagedepartment. I have not received a message about our damages even from a singleagency within 4 months. The structure we use in the damage department is astructure that can be expanded by automatically adapting to company’s growth.We moved to our new office prepared in accordance with our corporate identity. Suchsimilar investments will continue, and Corpus Sigorta will grow in itstargeted areas and segments consistently.